The 2021 Virtual Sewing & Stitchery Expo will look a little different, and we can’t wait to see you again in person. In the meantime, we want Virtual Expo to be the best experience possible for students, teachers, and vendors. We will offer three class types virtually and an opportunity to present on the Free Stage.
- 45-minute lecture/demo webinar-style classes, with up to 300 students per class. This is a traditional lecture format without hands-on learning opportunities. If you need more than 45 minutes or typically teach your class as a Two Needle, please let education manager Amy Veneziano know by email.
Two Needle — Returning in 2022
- Two Needle classes will not be offered during the Virtual Expo. They’ll be back when we’re in person again in 2022. If you are having trouble converting your Two Needle class to a One or Three Needle, please let education manager Amy Veneziano know via email.
- 2.5-hour hands-on classes. This is our most popular class format. These classes can be taught with or without sewing machines. The goal is for students to learn a new technique or complete a full project if time allows. In a virtual format, students will need all of the materials required for class in advance. Classes will be limited to 30 students with the opportunity to have up to 50, with teacher permission.
- 4-hour hands-on classes. Four Needle classes are offered on Wednesday and sometimes on Sunday. These classes are immersive learning experiences and can be taught with or without sewing machines. In a virtual format, students will need all of the materials required for class in advance. Classes will be limited to 30 students with the opportunity to have up to 50 with teacher permission.
- These lecture/demo sessions are free to attendees, who can drop into them virtually at any time during the show. This is a great opportunity to discuss specific techniques, offer a trunk show or demo, give a workroom or site tour, or show off an exciting new product. Students who take Free Stage classes can also be encouraged to sign up for your One, Three, or Four Needle classes! We recommend leaving time for a Q&A at the end.
Teachers are paid based on the Needle level and number of students in the class. The most successful teachers have a combination of classes, including One Needles, which help build recognition at Expo and can be used to encourage students to sign up for hands-on skill building in other classes.
Classes will be recorded and available to registered students for up to two weeks after the show. This is a benefit for students registered in each class during Virtual Expo only. Recorded classes will not be available for purchase after Expo concludes.
Classes are offered Wednesday through Sunday during Expo.
- Thursday through Sunday
- 9:00 – 9:45 a.m.
- 10:00 – 10:45 a.m.
- 11:00 – 11:45 a.m.
- 12:00 – 12:45 p.m.
- 1:00 – 1:45 p.m.
- 2:00 – 2:45 p.m.
- 3:00 – 3:45 p.m.
- 4:00 – 4:45 p.m.
- 5:00 – 5:45 p.m.*
- * (Thursday through Saturday only)
- Thursday through Sunday
- 8:00 – 10:30 a.m.
- 11:00 – 1:30 p.m.
- 2:00 – 4:30 p.m.
- 5:00 – 6:30 p.m.*
* (Thursday through Saturday only)
- 8:00 a.m. – 12:00 p.m.*
- 1:00 – 5:00 p.m.
- * (Limited options Sunday morning)
We know that Expo is a busy event, and that going virtual means even more possible challenges. Some suggestions for teacher success …
- Read emails from Expo!
- When you apply, submit complete class descriptions and at least one photo that represents the class.
- Submit your application on time. Late applications will not be accepted.
- Be organized! Students are entrusting us with their time and energy. They expect teachers to be prepared to teach, and they expect to know what materials and supplies are needed in advance.
- Arrive early and finish your class on time. Our virtual classrooms have waiting rooms where you will be “on deck.” We advise arriving early and checking in with the class moderator. Classes will conclude at the posted time to ensure all classes are given equal time in our virtual setting.
- Prepare a handout on your class topic or technique, and be prepared to email it before, during, or immediately after class. You can also host the handout on your website or in our event database.
- Let us know if you need to reach students before class for sizing or other information. We will provide you with an email list of enrolled students at least three weeks before the show so that you can connect with them. If we provide you with student email addresses, you may not add them to your own mailing list without their explicit consent.
- Consider your kit fee costs and supplies carefully. You will be required to fulfill all kit contents for students. If items are readily available at most craft stores, please include them on the supplies list and not in the kit. Once the catalog is published, kit fee costs cannot change. Double-check your confirmation letter from Expo to make sure it is correct, and let us know immediately if there is an error. Links for students to purchase kits must be sent to Expo by Nov. 1, and kits must be mailed at least three weeks before your class.
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